Pretty In Pink Announces New Leadership

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Pretty In Pink Foundation Announces New Staff in Wilmington
August 30, 2017
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For Release 9 a.m. EST
December 1, 2016

Pretty In Pink Foundation Announces New Leadership

When breast cancer is present and health insurance is not

Raleigh — December 1, 2016 — Pretty In Pink Foundation, a local non profit, provides breast cancer “champions” the financial support needed for surgeries, chemotherapy, radiation therapy, insurance co-payments, insurance deductibles or COBRA. Pretty In Pink Foundation, has offices in Raleigh, Wilmington and Mooresville serving North Carolina, announced today that Jacqueline Cavadi and Shelley Lesniewicz have joined the foundation to further the organizational mission.

Jacqueline Cavadi joins Pretty In Pink Foundation as the Executive Director to direct the overall business operations, driving the necessary programs and relationships to achieve annual goals and objectives. Cavadi comes with 25 years of nonprofit experience. Before joining the foundation, she served for 17 years in leadership roles with Easter Seals UCP North Carolina & Virginia, including recently as Vice President for Program Development & Grants.

Shelley Lesniewicz joins the foundation as the Director of Business Development to develop and direct all statewide marketing and fundraising efforts to achieve vital donor, corporate and community support for mission delivery. Lesniewicz brings over 25 years experience in sales, marketing and fundraising, most recently 12 years with Ronald McDonald House Charities of Indiana-Michiana where she served as the organization leader before moving to North Carolina last year.

Dr. Lisa Tolnitch, founder and chair, said “Jacqueline and Shelley bring the experience necessary to take Pretty In Pink Foundation to the next level. We are confident they will play a key role in implementing innovative programs and ideas for our program.”

About Pretty In Pink Foundation

Pretty In Pink Foundation mission is to provide uninsured and under-insured breast cancer patients in North Carolina with financial assistance for quality, life-saving medical treatment.

In 2004, Dr. Lisa Tolnitch, a breast cancer surgeon in Raleigh, had a patient that was diagnosed with breast cancer but did not return for a follow-up appointment because she had no health insurance. Dr. Tolnitch realized something needed to be done…she founded Pretty In Pink Foundation with the support of local medical professionals. What began with assisting ten women in Wake County has evolved into helping thousands of women and men throughout North Carolina.


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Shelley Lesniewicz, Director of Business Development

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